Success stories

As an online financial service provider, Cortal Consors has high customer migration. The balance between leaving and new customers has to remain positive. For these purposes, puls conducted a detailed survey of new clients and customers terminating their accounts. Cortal Consors instantly implemented the outcomes of this study and thus increased customer retention.

After interesting outcomes in Western and Eastern Europe, puls has been assigned to monitor the worldwide performance of the brands Wintherthur / Credit Suisse. For this purpose a modular system of four components was created:

• The Brand Performance Monitor to reveal the status-quo position
• The Brand Management model to identify reasons for the status-quo position and the deduction of measures
• The Value Driver Model to identify relevant control levers for brand success in future
• The Commitment Model to measure customer commitment and the pool of new customers

Nowadays the OBI DIY-stores are one of the worlds benchmarks if it is about making a brand out of a retail company. OBI customer data had to be analysed worldwide to strengthen the brand. Based on that, demand-oriented and efficient direct marketing would be possible. Realising this challenge, puls gets the upper hand on established competitors. The focus of this project is to transfer our knowledge of strategic market research to intelligent customer data analysis.

Personal commitment combined with expert kowledge makes puls an important business partner.
Andrea Mehringer, Head of Marketing

Good cooperation - friendly - competent
Christoph Jordi, Marketing

Competent consulting combined with practical suggestions makes puls an important business partner.
Gerd Lindenburger, Marketing

I have witnessed puls as a small, personal ... and competent market research company concerning the automotive sector.
Felix von Düsterlho, Product Management

Individuality - innovative ideas - friendly - close to the customer - close to the market
Iris Kucher, Marketing

The cooperation with puls is within a comfortable and pleasant environment. Three words sum up my experience concerning puls: Fast, reliable, competent."
Karl-Heinz Kugler, Manager Investment Advisory

Knowing our customers' "pulse"....Clear statements, reliable management and delivery of motivating, demanding customer feedback - keep it up!
Martin Daut, CEO Cortal Consors Germany

The main factors for cooperation with puls are: Competence, price / performance ratio, reliable, friendly staff.
Klaus Kuhn, Director

Clear practical focus and customer-oriented cooperation ... distinguish puls from its competitors.
Marco Neubold, Manager Market Research

puls develops specific and individual solutions that fulfil the customers' needs and are highly operable.
Martin Farwick, Department Manager Customer Retention & CRM

Franconian charm and own initiative concerning projects.
Rötger Arnold, Head of Product Management Online Services

I came to puls with questions and got answers. plus always helped us quickly and provided solutions.
Rolf-Peter Werlitz, Department Privatkraftbetrieb